---
title: Default HubSpot Blog | European Sales
description: European Sales |
---

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## [Soft launch vs. hard launch: taking a new product to market](https://marketing.channelcreator.com/blog/all/soft-launch-vs-hard-launch-taking-a-new-product-to-market)

 Posted by [John Stoddart](https://marketing.channelcreator.com/blog/all/author/john-stoddart) on Apr 13, 2018 5:11:48 PM

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 Topics: [channelcreator](https://marketing.channelcreator.com/blog/all/topic/channelcreator), [European Sales](https://marketing.channelcreator.com/blog/all/topic/european-sales), [Channel](https://marketing.channelcreator.com/blog/all/topic/channel), [John Stoddart](https://marketing.channelcreator.com/blog/all/topic/john-stoddart), [Saas Entrepreneur](https://marketing.channelcreator.com/blog/all/topic/saas-entrepreneur), [Hard Launch](https://marketing.channelcreator.com/blog/all/topic/hard-launch), [Soft vs. Hard Launch](https://marketing.channelcreator.com/blog/all/topic/soft-vs-hard-launch), [New product to market](https://marketing.channelcreator.com/blog/all/topic/new-product-to-market), [Competitive Advantage](https://marketing.channelcreator.com/blog/all/topic/competitive-advantage), [Soft Launch](https://marketing.channelcreator.com/blog/all/topic/soft-launch), [Marketing Campaign](https://marketing.channelcreator.com/blog/all/topic/marketing-campaign)

## [Sell or Build: What a SaaS Entrepreneur Needs to Focus on](https://marketing.channelcreator.com/blog/all/sell-or-build-what-a-saas-entrepreneur-needs-to-focus-on)

 Posted by [John Stoddart](https://marketing.channelcreator.com/blog/all/author/john-stoddart) on Apr 9, 2018 5:28:03 PM

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[![](https://marketing.channelcreator.com/hubfs/cc-logo-2016-01.png) ](https://marketing.channelcreator.com/blog/all/sell-or-build-what-a-saas-entrepreneur-needs-to-focus-on)

 

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 Topics: [channelcreator](https://marketing.channelcreator.com/blog/all/topic/channelcreator), [European Sales](https://marketing.channelcreator.com/blog/all/topic/european-sales), [Channel](https://marketing.channelcreator.com/blog/all/topic/channel), [John Stoddart](https://marketing.channelcreator.com/blog/all/topic/john-stoddart), [Sell or Build](https://marketing.channelcreator.com/blog/all/topic/sell-or-build), [Saas Entrepreneur](https://marketing.channelcreator.com/blog/all/topic/saas-entrepreneur)

## [Plan your early-stage Channel Strategy](https://marketing.channelcreator.com/blog/all/plan-your-early-stage-channel-strategy)

 Posted by [Matt Ball](https://marketing.channelcreator.com/blog/all/author/matt-ball) on Dec 5, 2017 1:32:31 PM

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[![](https://marketing.channelcreator.com/hubfs/cc-logo-2016-01.png) ](https://marketing.channelcreator.com/blog/all/plan-your-early-stage-channel-strategy)

| Channels, when “done right”, can help enormously in super-charging sales and expanding your delivery capacity, but planning your channel shouldn’t necessarily wait until you have your first 100 customers live and a fully documented offering complete with APIs and SDKs.   It’s never too early to Channel Channel is often considered the preserve of the scale-up enterprise, but channels come in all shapes and sizes, and earlier in your journey it can be highly beneficial to partner with influencers, consultancies, data aggregators and other businesses that enable you to:  |
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 Topics: [channelcreator](https://marketing.channelcreator.com/blog/all/topic/channelcreator), [Channel Strategy](https://marketing.channelcreator.com/blog/all/topic/channel-strategy), [European Sales](https://marketing.channelcreator.com/blog/all/topic/european-sales), [Channel](https://marketing.channelcreator.com/blog/all/topic/channel), [The "Three Ps" of Channel](https://marketing.channelcreator.com/blog/all/topic/the-three-ps-of-channel), [AngelsCube](https://marketing.channelcreator.com/blog/all/topic/angelscube)

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