---
title: Default HubSpot Blog | Competitive Advantage
description: Competitive Advantage |
---

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## [Soft launch vs. hard launch: taking a new product to market](https://marketing.channelcreator.com/blog/all/soft-launch-vs-hard-launch-taking-a-new-product-to-market)

 Posted by [John Stoddart](https://marketing.channelcreator.com/blog/all/author/john-stoddart) on Apr 13, 2018 5:11:48 PM

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 Topics: [channelcreator](https://marketing.channelcreator.com/blog/all/topic/channelcreator), [European Sales](https://marketing.channelcreator.com/blog/all/topic/european-sales), [Channel](https://marketing.channelcreator.com/blog/all/topic/channel), [John Stoddart](https://marketing.channelcreator.com/blog/all/topic/john-stoddart), [Saas Entrepreneur](https://marketing.channelcreator.com/blog/all/topic/saas-entrepreneur), [Hard Launch](https://marketing.channelcreator.com/blog/all/topic/hard-launch), [Soft vs. Hard Launch](https://marketing.channelcreator.com/blog/all/topic/soft-vs-hard-launch), [New product to market](https://marketing.channelcreator.com/blog/all/topic/new-product-to-market), [Competitive Advantage](https://marketing.channelcreator.com/blog/all/topic/competitive-advantage), [Soft Launch](https://marketing.channelcreator.com/blog/all/topic/soft-launch), [Marketing Campaign](https://marketing.channelcreator.com/blog/all/topic/marketing-campaign)

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